IF THE first week's 2012 S-League season is anything to go by, interesting times are ahead for the domestic competition.
There were some exciting match-ups, notable among them being the Brunei DPMM-Tampines showdown in Bandar Seri Begawan and the Albirex-SAFFC duel at Jurong East Stadium. Both games produced a total of nine goals.
No doubt, fan support over the week could have been better, the empty stands at most venues doing injustice to a league with individuals, such as Mislav Karoglan (SAFFC), Toshikazu Soya (Albirex) and Fabien Lewis (Woodlands), ready to shine.
But organisers can take solace in the fact that going by just numbers at the stadium stands may not be a true reflection of the following the league has.
Some of the matches are shown live, the games will be available on multiple platforms and for those unable to make their presence felt, the half-hour weekly highlights on the special television programme on Mondays provide the opportunity to keep tabs of the league goings-on.
So there is belief that more eyeballs are being attracted to the S-League.
More certainly can be done, and the S-League organisers are sparing no effort to explore ways to promote the competition.
Read the full commentary our eight-page S-League supplement, Roar, in The New Paper today (Feb 16).