Belgian babe loses L’Oreal deal over Facebook post
Her fame came in a flash. Now it's been shot to dead by an old Facebook post.
She was the lucky Belgian football fan whose photos, in the stands of the different Brazilian stadiums, went viral.
The pretty blonde landed a very unlikely opportunity of a lifetime...the chance to star in L’Oréal Professionnel Belgique's social media campaign.
Axelle Despiegelaere, 17, garnered over 230,000 fans on a Facebook fan page created for her.
People could not get enough of her, with 1.9 million people watching a YouTube video which showed the photogenic girl getting her hair done.
But the French cosmetic giant's contract, as easy as it came, soon turned to dust after someone dug up a photo on her Facebook page, which exposed her disgraceful hobby.
The Business Insider posted a screen shot of the post (above) of the photo of Axelle "proudly sitting behind what appears to be a dead gazelle" before she deleted it
However, the cosmetic giant stressed that L'Oréal "no longer tests on animals, anywhere in the world, and does not delegate this task to others."
Angered netizens have reacted to the news on Twitter.
Definitely a classic case of being pretty on the outside but repulsive on the inside.
Sources: The Independent, Business Insider and Twitter