Bey and Jay told to act as 'happy family' until tour ends
Bey and Jay Z's separation rumours continue to swirl.
This time, though, a close friend has exclusively revealed the reason behind her continuous family-oriented posts.
New York Daily News described it as "carefully orchestrating the business of splitting up".
The newspaper reported that "a friend close to the hip-hop power couple" said they have been "advised to play up their happy family act for the paparazzi and on social media, despite the collapse of their marriage".
And so she has. Beyonce's post on Wednesday came with a caption: "My favorite hue is Jay Z Blue".
And apparently, so has he. Jay Z posted on his Instagram account almost two weeks ago a loving picture of him and his wife.
The couple are reportedly scheduled to release a statement at the end of September when their joint On The Run tour ends.
"Let’s leave it at it’s only a matter of time (until they split). It’s so obvious now it’s embarrassing," the source was quoted as saying.
Hollywood Life claimed that that Jay Z's "too close for comfort" relationship with designer Rachel Roy is one of the reasons behind the marriage breakdown.
It also quoted sources as saying that Jay Z was planning to meet up with Rihanna after the Met Gala in May.
This was allegedly the reason why Beyonce's sister, Solange, slapped him in the elevator.
Address the problem
Another pal of the couple revealed to the Daily News that "they will finally address the problems because Jay is 'so over it'."
The second source added: "He wants this tour to end and he wants the rumors to stop."
Source: New York Daily News and Hollywood Life