Shopaholic who 'doesn't need to eat or sleep'
BIG SPENDER: Bikram Choudhury confesses his love for shopping and expensive cars. - PHOTO: FACEBOOK/BIKRAM CHOUDHURY
Outwardly, Bikram Choudhary, 69, epitomises flashiness.
He wears crocodile shoes and gangster fedoras. He owns dozens of Rolls-Royces, Bentleys and Howard Hughes' Royal Daimler, with a toilet at the back - the only one in the world.
He lives in an 8,000-square-foot Beverly Hills mansion seemingly built entirely from gold, stone and mirrors.
He claims to sleep only two hours a night and he is given to swaggering pronouncements, Vanity Fair reported.
Here are some: "I have ****s like atom bombs, two of them, 100 megatons each. Nobody ****s with me."
"Woman is one-third mind, one-third body, one-third spirit. Man is one-third goat, one-third dog, one-third spirit."
Even as a man who paces the stage in just a black Speedo, he holds forth on life, sex and the transformative power of his brand of hot yoga.
He swears by a strict diet but lists Coca-Cola among his vices.
"Once in a blue moon if I go to a (Los Angeles) Lakers game, I'll have a hot dog or half a cheeseburger.
"I'm not restricted to anything. But I eat once a day. If I'm at home, I eat some chicken curry rice, lentils. Or if I go out, I like spicy Chinese food, lobster, crab."
Born in a village in Bihar, one of India's poorest states, he has come a long way after opening his first yoga studio in Los Angeles in 1973. Now his brand is known all over the world, and is billed the Starbucks of the yoga world.
In an interview with The Guardian a few years ago, he described the enormous wealth he now has: "It's huge. I'm making, I don't know, millions of dollars a day, US$10 million a month - who knows how much?"
His real hobby is cars. Apart from the Royal Daimler, he also loves his Phantom Black Cherry, which used to belong to the Queen Mother and a James Bond Aston Martin from the film Thunderball.
He claims yoga can cure diseases and even negate the need for food and sleep.
He told The Guardian: "Yoga is the petrol pump. My class gives you energy, like petrol for a car. I don't need to eat, I don't need to sleep.
"Americans are obsessed with diet. If your car engine is broken, does it make any difference how much petrol you put into it?
"If the body is not good, what difference is it what you eat? If the body is good, you can eat what you want."
Choudhary is facing six separate civil lawsuits accusing him of sexual assault or rape. One woman claimed she was attacked while training to be a teacher.
Choudhary's team said the women did not independently come forward to tell their stories of sexual assault after years of keeping them secret.
"Instead, they signed on to become plaintiffs in these cases following a worldwide and lengthy period of solicitation through letters and social media seeking to convince women to sue Mr Choudhury."