Chance to win trip to watch Leicester v Liverpool
Long-time minnows, they captured the imagination of many when, against all odds, they claimed their first top-flight league title last season.
And, in February, three pairs of fans from Singapore will get to watch reigning Premiership champions Leicester City in action against Liverpool at the King Power Stadium, thanks to the DirectAsia Group.
Between now and Dec 31, the direct-to-consumer insurance company will select three winners, who each will win a pair of tickets for the Feb 25 match.
Winners will be able to immerse themselves in the pre-game and post-match atmosphere, hosted by club legends Matt Elliot and Colin Gibson, as well as a three-course meal, a two-night stay in London before the match, and £500 ($876) spending money.
Fans will need to buy or renew a car, motorcycle or annual travel insurance policy with DirectAsia, and register via www.directasia.com/Leicester-City-vs-Liverpool to stand a chance to win.
Results will be made known on DirectAsia's social media platforms.
The collaboration comes as a result of the company's global partnership with the Premier League club for this season, struck last month.
DirectAsia Thailand chief executive officer Edip Okur said: "Like DirectAsia, Leicester City is an organisation with big ambitions.
"The club's commitment to outperform far larger rivals both on and off the pitch through sound management, great teamwork and a close relationship with the fan base is something we greatly admire, and we seek to employ the same principles in the conduct of our business with customers."
For more information, visit www.directasia.com/Leicester-City-vs-Liverpool.
- LIM SAY HENG